#032 — Enjoy This Essay! Nov. 6, 2010

from Short Cummings Audio· ·

The illuminated sign on the front of the soda dispenser screamed out ENJOY! in letters large and bright enough to be read by nearsighted people in locked closets a half mile away. I wondered why the soda company felt compelled to tell me how to interact with their product. Were they afraid I wasn’t smart [...]



The illuminated sign on the front of the soda dispenser screamed out ENJOY! in letters large and bright enough to be read by nearsighted people in locked closets a half mile away.  I wondered why the soda company felt compelled to tell me how to interact with their product.  Were they afraid I wasn’t smart [...]